Chess Middlegame Strategy - Top Ten Principles
#1 - Centralize and coordinate your pieces. This is when tactical opportunities will begin to materialize.
#2 - When your position is cramped, exchange pieces.
#3 - When ahead in material, exchange pieces, not pawns.
#4 - When you have a bad or inactive piece, exchange it.
#5 - Don't launch an attack on the flank until the centre is secure.
#6 - When the opponent's king is exposed, look for tactics and combinations.
#7 - When the opponent's development is poor, look for tactics and combinations.
#8 - Attack your opponent's weak and backwards pawns.
#9 - Occupy your opponent's weak squares. Knights are particularly good at establishing outposts.
#10 - Don't make unnecessary pawn moves in front of your king. This weakens your position.